plays a very prominent part in the promotion of any person, product or a company. It is through this that the phase of a company is decided. The market value of a company also depends upon the way the company is introduced to the public. This is where the Advertising
agency plays a prominent role. It is indeed a very important part of any company and many companies spend a fortune trying to get the best ad agencies to work with them to get the best launch possible into the market. Most of the companies have in house Advertising
Agencies while the others tend to hire Agencies to get the work done.